Marketing Specialist

Job Title: Marketing Specialist

Location: Auckland

Employment type: full-time, permanent

Working hours: 30-40 hours

Salary range: $35 – $40 per hour

Number of Vacancies:1

About Global Wave Group Limited

Global Wave Group Limited is a provider of third-party outsourcing solutions, delivering business and IT support services to securities traders and financial institutions worldwide. The company’s services include data analysis, risk-control development, digital marketing, SEO/SEM services and advertising strategy planning.

With clients across multiple regions and markets, Global Wave Group Limited combines industry expertise and technology-driven solutions to support operational efficiency and business growth for its global client base.

Position

The Marketing Specialist will focus on the Asia-Pacific market and be responsible for conducting market research, analysing client needs and competitor activities, identifying market opportunities, and supporting the development and implementation of marketing strategies and campaigns.

Key Responsibilities:

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• Conduct regional market research and analyse target client behaviour, industry trends and competitor activities to identify market opportunities;
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• Collect, interpret and evaluate client, regional market and campaign data to provide insights into client needs, service performance and emerging business opportunities;
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• Develop marketing strategies, promotional initiatives and client engagement programs to support business growth and brand awareness and service promotion;
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• Plan, organise, coordinate and evaluate Asia-Pacific marketing campaigns in local markets to enhance client engagement, brand awareness and market opportunities;
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• Identify target markets and client segments, and provide professional marketing advice on product positioning, target markets, promotional channels, approaches and pricing strategies;
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• Prepare marketing reports, campaign analyses and advice on market opportunities, industry developments and emerging trends for business planning and marketing activities.
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• Analyse and evaluate the effectiveness of online and offline marketing campaigns and develop data-driven improvements to support business development.
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Key Requirements:

Must have a bachelor’s degree in marketing or in a business-relevant discipline.