Head of Marketing, ASEAN, ASEAN Marketing, AWS

Head of Marketing, ASEAN, ASEAN Marketing, AWS A role focused on building and executing marketing plans that drive customer acquisition and retention in the ASEAN region. Responsible for planning, developing, executing, and measuring demand generation programs to support the sales pipeline. Key Job Responsibilities Create compelling, results-driven marketing plans with market assessments that deliver identified objectives to the business. Oversee implementation of the Marketing strategy for ASEAN, including Account-Based Marketing (ABM) campaigns, events, digital marketing, and PR. Lead overall implementation of marketing programs such as lead generation activities, eMarketing campaigns, product & solutions sales support, reference programs, customer & developer marketing programs. Organize and implement marketing events, including AWS Summits, exhibitions, seminars, tradeshows, and product launches. Day‑to‑day management and development of the marketing team. Work closely with the company’s Sales team, enabling them to meet commercial objectives by providing appropriate tools, materials, and presentations. Develop and execute customer‑driven, locally oriented marketing strategies and programs that increase customer demand, sales, and positively impact brand equity. A Day in the Life Responsible for building and executing marketing plans that deliver acquisition and retention programs necessary to power continued growth in the region. A true ‘player/coach’ role requiring a leader who can operate between strategy and execution. #J-18808-Ljbffr