Senior Digital Designer (UX & UI)

Farmers is one of New Zealand’s most iconic retail brands, with over 100 years of heritage and a strong focus on innovation, fashion, and customer experience. We’re looking for an experienced Senior Digital Designer (UX & UI) to join our dynamic Marketing team and in‑house creative studio. This is an exciting opportunity for a creative and commercially minded designer who thrives in a fast‑paced retail environment and enjoys bringing campaigns and digital experiences to life across multiple channels. About the Role As a Senior Digital Designer, you’ll be responsible for delivering high‑quality digital creative across campaign, website, and UX/UI design. You’ll play a key role in shaping the online customer experience while producing engaging and innovative creative that aligns with the Farmers brand. Working closely with brand managers, developers, and content teams, you’ll take projects from concept through to execution across a wide range of digital touchpoints. Key Responsibilities Design and deliver high‑quality digital creative across eDMs, social media, web, digital media, animation, digital screens, and broader integrated digital campaigns Create and evolve website assets and UI components to improve the online customer experience Translate briefs into effective UX/UI solutions including landing pages, homepage features, and campaign builds Design campaign‑led digital experiences for seasonal launches and brand campaigns Develop landing pages and digital content that support customer journeys and commercial outcomes Review and refine UX/UI outputs to ensure usability, consistency, and best practice Produce motion graphics and animation content where required Collaborate with internal stakeholders to ensure creative execution aligns with brand and marketing strategy Manage multiple projects and priorities in a fast‑paced environment About You Minimum 5+ years’ experience in a similar digital design role Retail industry experience highly preferred Strong portfolio showcasing digital campaign work, web design, and UX/UI capability Advanced proficiency in Adobe Creative Suite Strong working knowledge of Figma and/or Adobe XD Solid understanding of UX/UI principles, responsive design, and digital best practice Strong typography, layout, and visual design skills Ability to work collaboratively while also taking initiative Strong communication and problem‑solving skills Motion graphics or animation skills highly advantageous Why Join Farmers? Work for one of New Zealand’s most recognised retail brands Join a collaborative and creative in‑house studio environment Be part of exciting campaigns and digital transformation projects Opportunity to grow and develop your career within a supportive team If you’re passionate about digital design, UX/UI, and creating engaging customer experiences, we’d love to hear from you. #J-18808-Ljbffr