Posted 16 July, 2026
Media Planning Manager
ZURU Edge
Auckland, AUK, NZ
Full Time
Reference: cddc5457e7c88692
Job Description
We’re looking for a passionate and talented Media Planning Manager to help drive the growth of our FMCG vertical as we scale globally! About ZURU ZURU is on a mission to disrupt industries, challenge the status quo, and catalyze change through radical innovation and advances in automation. This is in play in different pillars of the company: ZURU Toys are re‑imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; and ZURU Edge is pioneering new‑generation FMCG brands to better serve modern consumers. Founded in 2003, ZURU has grown to over 5,000 direct and indirect members across more than 30 international locations. ROLE PURPOSE At ZURU, we pride ourselves on placing innovation and excellence at the heart of everything we do. As a Media Planning Manager for ZURU Edge, you will be responsible for media campaign planning across a portfolio of exciting and fast‑growing ZURU Edge brands spanning multiple consumer categories. These high‑energy brands have bold creative ambition, and this role offers the opportunity to help shape how they show up in market. You will support the delivery of best‑in‑class media planning across platforms including TikTok, Meta, YouTube and digital display, helping to develop audience frameworks and implement planning processes that drive results. You’ll bring a passion for building brands through the funnel—balancing performance delivery with brand‑building activity to grow these exciting challenger brands. You will work closely with the Media Buying team, Data & Analytics team, and ZURU Edge brand teams across each vertical to ensure campaigns are well‑planned, clearly measured, and aligned to business objectives. This is a brilliant opportunity to build your skills and career within a fast‑paced, future‑thinking global company. Roles & Responsibilities Support the delivery of Media Strategy and Planning across ZURU Edge ensuring plans are insight‑led and audience‑first. Contribute to the development and implementation of media measurement frameworks, working closely with the Media Buying and Data &Analytics teams. Help embed the Future Demand philosophy into campaign planning, developing a deep understanding of brand‑building media principles. Stay close to platform trends and audience behaviour, proactively bringing forward new opportunities and ideas for channel adoption. Build productive working relationships with tech and media partners to maximise value and innovation for ZURU Edge brands. Support the development of reporting cadences and contribute to performance reviews, translating data into actionable insights. Collaborate with cross‑functional brand and marketing teams to ensure all media activity aligns with brand and vertical objectives. Contribute to a collaborative, curious and high‑performing team culture, sharing learnings and supporting colleagues. Skills & Experience 4+ years’ experience in Digital Marketing, Media Planning or Paid Media, ideally within an agency or in‑house brand environment. Hands‑on experience across key platforms including Meta Business Manager, TikTok Ads Manager and Google ad products. Familiarity with media measurement approaches including performance reporting, brand lift and incremental testing. Experience working on consumer brands—FMCG, CPG or similar categories preferred. Exposure to digital channels including social, programmatic display and video; awareness of emerging formats such as CTV or retail media is a plus. Strong communicator—confident sharing ideas, contributing to discussions and building relationships across teams. Analytical and curious mindset with the ability to interpret data and turn it into clear recommendations. Organised and proactive—able to manage multiple work streams, meet deadlines and flag issues early. Eager to learn, take initiative and grow within a dynamic, high‑performing global marketing team. What We Offer Culture for Growth Health Benefits Global Opportunities Surrounded by an A Player Team Competitive Remuneration Lots of fresh fruit, coffee, pals fridge and more #J-18808-Ljbffr