Marketing Lead

At IT Partners, we're more than a Managed Service Provider. We're a strategic technology partner helping organisations across the Waikato use technology to grow, adapt and succeed. We're looking for a Marketing Lead to help build a scalable, future-ready marketing function that strengthens our market position, embraces emerging technology and supports IT Partners' ambitious growth plans. Why Join IT Partners? This is an opportunity to shape how marketing is delivered within a growing technology business. You'll have the freedom to experiment, innovate and embed new approaches across AI, digital marketing and customer engagement, while working alongside technical experts to bring complex technology to life for our clients. You'll join a team of hungry, humble and smart professionals, with flexible ways of working and benefits that support performance and wellbeing. About the Role This is a hands-on role for an experienced B2B marketer who enjoys both shaping strategy and delivering it. Working closely with the Sales & Marketing Manager, you'll turn business priorities into effective marketing initiatives across campaigns, digital, content and brand. While you'll coach and support a small team, the majority of your time will be spent leading high-impact marketing activity yourself. You'll work alongside technical specialists to translate complex technology into compelling customer value and help strengthen how IT Partners shows up in market. A digital-first mindset is essential. You'll stay ahead of evolving trends across SEO, GEO, AEO, website optimisation and AI-powered search, continually looking for opportunities to improve how we connect with clients. You'll also guide the direction and quality of our content, personally contributing to key campaigns and thought leadership where your expertise adds the greatest value. Who You Are You’ll bring 8+ years’ B2B marketing experience, ideally in technology or professional services. You’ll thrive in this role if you are: A commercially minded marketer who connects marketing activity to business outcomes. Experienced leading integrated digital marketing campaigns and strengthening brand positioning to support growth into new segments. Passionate about the future of digital marketing, actively keeping pace with SEO, GEO, AEO, website optimisation and emerging technologies. Experienced managing website design and delivery; hands-on experience in Webflow preferred, but not essential. Actively embracing AI and confident in experimenting with tools such as Claude to continuously improve how marketing outcomes are delivered. Confident using data and insights to guide decisions. Comfortable working alongside technical specialists and translating complex ideas into clear customer value. Ready to coach and support a small team while remaining hands-on. What Success Looks Like Marketing activity is aligned with business priorities and contributes to growth. Campaigns strengthen client engagement, pipeline and brand awareness. The marketing team is supported, enabled and continues to grow in capability. Marketing performance is measurable and continuously improving. AI, automation and digital tools are used to improve efficiency and effectiveness. Let’s Talk We review applications as they come in, so don’t wait too long to get in touch. If this role has sparked your interest or even just curiosity, we’d love to talk. Reach out via [email protected] #J-18808-Ljbffr