Marketing Officer

NEW UNION LIMITED Location: Auckland Employment Type: Full‑time (Minimum 30 hours per week) Pay Rate: $30.00–$35.00 per hour

NEW UNION LIMITED is a New Zealand education and immigration services organisation supporting international students, families, and partner institutions across New Zealand, China, and other global markets. We promote New Zealand schools and education pathways to overseas students and strengthen partnerships with education providers. Our team focuses on high‑quality marketing, digital engagement, and international promotion.

We are seeking a skilled Marketing Officer / Marketing Specialist to support our brand presence, develop marketing campaigns, and contribute to the growth of our international education pathways.

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  Plan, develop, and implement marketing strategies for New Zealand and international markets.

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  Coordinate advertising campaigns, including artwork, copywriting, media scripting, and media placement.

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  Create, schedule, and publish digital marketing content across social media platforms and websites.

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  Produce bilingual (English/Chinese) marketing materials and promotional resources.

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  Conduct market research on target audiences, competitor activity, and demand for NZ education pathways.

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  Analyse data from digital marketing campaigns and recommend improvements to enhance engagement and search engine performance.

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  Support business growth through marketing objectives, policies, and promotional programs.

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  Prepare marketing documents, information packs, and online promotional content.

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  Build and maintain relationships with education providers, agents, and partner institutions.

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  Represent the company in China and other markets for promotional visits and partnership development.

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  Coordinate marketing projects and support communication between New Zealand and international partners.

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  Bachelor’s degree (Level 7 or above) OR at least three years of relevant experience may substitute the qualification requirement.

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  Strong understanding of marketing principles, brand promotion, and digital marketing.

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  Experience producing digital content, advertising materials, and online campaigns.

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  Excellent written and verbal communication skills in English and multi langugle is preferred (Mandarin or Cantonese)

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  Ability to work confidently within New Zealand’s multicultural education environment.

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  Strong organisational, analytical, and multitasking abilities.

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  Cross‑border marketing or international education experience is an advantage.

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Please send your CV and any relevant work references to us. Only shortlisted candidates will be contacted.