Head of Customer Engagement & Enablement

Head of Customer Engagement & Enablement The Warehouse Group - Northcote, North Island At The Warehouse Group,we'rerefocused on helping Kiwis live better every day. Across The Warehouse, Warehouse Stationeryand Noel Leeming,we'rebuilding more connected, customer-led experiences powered by data,technologyand insights. With 1.5 million shoppers across our brands each week (in-store and online), this key leadership role will help shape the strategy and execution of ourcustomer data, loyalty, automation, personalisation and insights ecosystem, ensuring our technologyand teamsare enabled to bring smart, relevant and commercialcustomer experiences(and engagement)at scale. Company Description At The Warehouse Group,we'rerefocused on helping Kiwis live better every day. Across The Warehouse, Warehouse Stationeryand Noel Leeming,we'rebuilding more connected, customer-led experiences powered by data,technologyand insights. With 1.5 million shoppers across our brands each week (in-store and online), this key leadership role will help shape the strategy and execution of ourcustomer data, loyalty, automation, personalisation and insights ecosystem, ensuring our technologyand teamsare enabled to bring smart, relevant and commercialcustomer experiences(and engagement)at scale. Job Description Reporting to the GM Omni Channel & Digital Experience,our Head of Customer Engagement & Enablementrole bridgesbusiness goals and technology capability - combine technical expertise, commercial rigour and stakeholder management – (5 DRs plus a wider team)setting clear directionand ensuring ourMartech,Adtechand customer dataecosystem delivers strong customer and commercial outcomes. Lead the vision,strategyand roadmap for TWG's customer data,loyaltyand personalisation ecosystem. Oversee key customer platforms including Salesforce Marketing Cloud, CDP,Loyalty,Google Analytics,Agentforceand the AdTech stack. Drive end-to-end customer lifecycle and personalisationstrategyacross owned and digital channels. Translate customer,performanceand first-party data into simple, actionable insights for teams and leaders. Partner with Marketing, Product, Trade, Data and Technology teams to embed customer insights into everyday behaviour,planningand prioritisation. Develop frameworks for measurement, automation effectiveness, datausageand responsible governance. Lead,mentorand develop a high-performing team within a shared service model. Build strong vendor and partner relationships to drive platform innovation,reliabilityand return on investment. Qualifications Itgoes without saying, passion and technical understanding incustomerdata and technology is the base! But more than that,you'llhave a goodtrack recordl working cross functionally across stakeholders to bring cohesion, simplify the complex and translatecustomer and commercial goals into an actionable plan that can deliverbig business impacts! Whatyou'llbring: Leadershipexperience in digital, marketing technology, CRM, customerdataor customer engagementroles Extensive experienceacrossMartech,Adtech,customer data, marketing automation, personalisation or multi-platform marketing ecosystemsand technologies. Excellent stakeholder,partnerand vendor management capability. Retail, omnichannel, large-scale customer environments or digital transformationexperienceadvantageous. Understanding ofSalesforce Marketing Cloud, CDP, AdTech integrations, privacy, datagovernanceand consent frameworks You'llalso embody the leadership qualities that define success at TWG - being humble,hungryand smart, with a strong customer mindset and passion for buildingahigh-performing team of specialists. Additional Information At The Warehouse Group,you'llbe part of a businessthat'scontinuously evolving and investing in the future. We offer a collaborative, inclusive environment where innovation is encouraged, and great ideas can become reality. Awesome Northcote location with views across the water, the all-important free car parking plus EV charging and on-site gym and cafe, plus eligibility for great discounts across our retail brands!You'llget your birthday off, a charity day off and paid parental leave up to 26 weeks. Our teams balance hybrid working with Fridays work from home. #J-18808-Ljbffr