Events & Brand Activation Specialist

Company Description Lifestream International Ltd is a New Zealand-owned specialist in plant-based wellness, trusted for nearly 40 years. As a pioneer of Spirulina and Aloe Vera in Australasia, Lifestream focuses on supporting New Zealanders’ lifestyles and their journey to overall wellness. The company offers a wide range of plant-based nutritional products designed to promote health and vitality. Lifestream’s products are available in leading health food stores and pharmacies across Australasia and in markets around the world. Role Description The Events & Brand Activation Specialist is a full‑time, on‑site role based in Auckland. This role is responsible for planning, coordinating, and executing brand events, in‑store activations, and promotional campaigns that enhance Lifestream’s visibility and engagement. Day‑to‑day tasks include managing event logistics, liaising with retailers and partners, coordinating event staffing and materials, and ensuring brand consistency across all activations. The specialist will work closely with marketing and sales teams to develop event marketing plans, track performance, and provide post‑event reporting and insights. The role also involves representing the brand in person, engaging with customers, and collecting feedback to improve future activities. Qualifications Strong Event Planning and Event Marketing skills, with experience delivering successful brand activations. Excellent Customer Service and Communication skills to engage confidently with consumers, retailers, and partners. Demonstrated Sales abilities, including promoting products and supporting in‑store sales initiatives during events. Experience in brand management, trade shows, or retail promotions within FMCG, wellness, or related industries is beneficial. Ability to work on‑site, manage multiple projects, meet deadlines, and handle occasional weekend or evening event schedules. Proficiency in basic digital tools (e.g., MS Office, presentation software) and familiarity with social media promotion for events. A relevant qualification in Marketing, Communications, Event Management, or a related field is an advantage. #J-18808-Ljbffr