Senior Brand Manager

Mainland Dairy, the business formerly known as Fonterra’s global Consumer and associated businesses, is now part of the Lactalis Group and known as Lactalis-Mainland Dairy. Lactalis is a French family owned business founded in Laval in 1933. Today, it is the world’s leading dairy group, present in 50 countries and employing around 85,500 people. It is home to some of the world’s best known global and international dairy brands, including Président, Galbani and Parmalat, as well as trusted local brands across each market. Lactalis Mainland Dairy is a team of more than 4,300 employees, operating 16 manufacturing sites across Oceania, Southeast Asia, South Asia and the Middle East. In New Zealand, we make well loved brands including Anchor, Mainland, Fresh ’n’ Fruity and Primo, which are enjoyed by generations of Kiwi households. Our passionate and talented team is committed to nurturing the future, unlocking new opportunities, and fostering innovation in nutrition and food. About The Opportunity Reporting to the Group Marketing Manager – Chilled Dairy, this role is responsible for leading the development and execution of Fresh’n Fruity, Anchor & Kapiti marketing initiatives across the Yoghurt and Culinary categories. This is a critical role within the team, playing a key part in the delivery of the category strategy, landing a substantial innovation agenda in market and delivering growth and profitability outcomes for the business. You will: Lead brand level strategy and growth plans grounded in consumer insight and aligned to the broader Chilled Dairy portfolio direction. Lead end to end delivery of innovation projects, from concept through to commercialisation and launch Own and deliver the annual brand plan, ensuring current initiatives land strongly, while shaping what’s next Lead cross functional teams, partnering closely with Sales, Category, RGM, Innovation & Supply Chain to align strategy to execution and deliver results Manage key agency partnerships to deliver high impact campaigns and in market execution About You You’re a strategic, commercially minded FMCG brand leader who loves the challenge of competitive categories - and you know how to turn consumer and customer insight into plans that win in market. Just as importantly, you’re a confident influencer who builds trust quickly, communicates clearly, and brings others along to deliver great results. In addition to this you will have: Proven FMCG brand leadership experience, with capability across the full marketing mix from strategy to execution A strong track record in innovation, with experience taking products or propositions from idea through to launch Strategic thinking - able to simplify complexity, identify the real problems to solve, and set a clear direction that teams can execute against Commercial acumen, with the ability to connect brand choices to performance, trade-offs, value creation and growth outcomes Outstanding stakeholder management and influencing skills, with the confidence to align diverse teams, manage tension well, and keep momentum through obstacles What We Offer Competitive pay and benefits Career development and internal opportunities across a global business A team focused workplace in a fantastic culture where your work has real impact A strong commitment to quality, innovation and sustainability Our Commitment Lactalis-Mainland Dairy is an equal opportunity employer. We encourage applications from people of all backgrounds, regardless of gender, ethnicity, religious beliefs, age, or ability. #J-18808-Ljbffr