Marketing and Ecommerce Coordinator

Help grow some of New Zealand’s best honey brands NZ Honey Group is a growing, family-owned New Zealand Mānuka honey production and beekeeping business based in sunny Hawke’s Bay. We produce and supply high-quality honey across domestic and international markets, working with our own established brands as well as customer brands. We’re looking for a Marketing and Ecommerce Coordinator to take ownership of our day-to-day marketing and ecommerce activity. This is a hands-on role within a small team, with the opportunity to make a real impact across our brands, digital presence and online sales. You’ll work across our three established brands, customer brands and new products as our business continues to grow. We’re looking for someone who is creative, commercially minded, proactive and enjoys getting things done. About the Role Reporting to the Head of Sales, you’ll take ownership of our marketing and ecommerce activity, working closely with the team to build our brands, grow online sales and support domestic and international markets. Your responsibilities will include: Developing and coordinating marketing activity across our brands and product ranges Managing our ecommerce websites and online stores, including Shopify or similar platforms Managing website content, product listings, promotions and online campaigns Creating content for websites, social media, email and other digital channels Planning social media content and coordinating photography, video and other brand content Implementing SEO and AI search optimisation to improve online visibility and ensure our content is well positioned for both traditional and AI-powered search Using Google Analytics and Search Console to monitor performance and customer behaviour Supporting Google Ads and Meta advertising campaigns Identifying opportunities to improve the online customer experience and ecommerce sales Supporting product launches, brand campaigns and new product development Working with the Head of Sales to align marketing activity with sales strategies and opportunities Coordinating external marketing suppliers when required and maintaining brand consistency About You You’ll ideally have experience in marketing, ecommerce or digital marketing, with an understanding of how to build brands, engage customers and drive online sales. You’ll bring: Experience in food, beverage or FMCG , ideally with consumer brands Hands-on experience with Shopify or another ecommerce platform An understanding of AI search, content optimisation and emerging digital trends Experience with Google Analytics, Google Search Console, Google Ads and Meta, or the confidence to learn Strong content creation, writing, social media and storytelling skills A commercial mindset and comfort working with data and performance measures Excellent organisation, attention to detail and the ability to manage multiple priorities Initiative, creativity and the confidence to work independently This is an opportunity to join a growing family-owned New Zealand business where you’ll have genuine ownership and the opportunity to see your ideas move from concept to implementation. We aim to become New Zealand’s leading Mānuka honey supplier, and we’re looking for someone who is excited about helping us get there. If you’re a hands-on marketer who loves building brands, creating content and improving ecommerce performance, we’d love to hear from you. #J-18808-Ljbffr